Google My Business

Google My Business – Why Do I Need It?

Google Business Profile (formerly known as Google My Business) is a free business listing provided by Google. It allows you to deliver details and photographs of your business, including your locality, services, and products.

A Google My Business account is the only means by which you can claim ownership of your Business Profile, and attain management rights to it on Google.

Creating a Google My Business profile is a great way to increase your visibility online. Your Google Business Profile information may appear in Google Search and Maps. Google Business Profile is only available to businesses that have contact with clients. This includes businesses with a physical emplacement( like a restaurant or store) and companies that deliver services by meeting customers in other emplacements( like advisers or plumbers).

However, you’ll have to stick to other Google tools like Google Advertisements and Google Analytics, If you want good leads for your business.

Why Do You Need Google My Business?

Generate Organic Reviews & Ratings

Google’s combined star rating and space for detailed reviews allows customers to share as much or as little information about their experience with your business as they like. All of it helps future potential customers decide which businesses to visit and products to buy.

Get more visible your business publicly

Your Google My Business listing shows searchers where and how to visit your business. A Google Business Profile also improves your local SEO. A Google Business Profile helps ensure that people find your business when looking for products and services like yours in their local area.

Get more LEADS, Messages Phone Calls

There are a lot of ways consumers can interact with your Business Profile, and you use your Google My Business account to engage back with them. You can respond to reviews, answer questions, enable direct messaging, and set up associated alerts.

Reach more Audiences, Visitors and Customers.

You can use the Google My Business dashboard to gain key insights on your audience and local search performance. You can see the queries customers are using to find your Business Profile, whether they found you on Google Maps or Google Search.

Promote your Products, Services, Events etc.

A Business Profile alone contains limited information about your business. But through your Google My Business account dashboard, you can provide hours, a link to your website, products and pricing, attributes, and other details that make your business unique.

Local Business Listing & Promotion

The completeness and accuracy of your Business Profile impacts its rank, so make sure to provide the requested information in every section of your Google My Business dashboard. Especially important here is your contact information, special hours, and attributes.

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